Meta Ads Freelancer

Job Description

Our agency is seeking an experienced Meta Ads (Paid Ads) Freelancer to one of our start-up fashion clients. The ideal candidate will be responsible for developing and executing highly effective paid social campaigns across Facebook and Instagram, focusing on e-commerce growth, product launches, and brand visibility. You will work alongside our internal team while acting as the dedicated Meta ads specialist for the client. You must have previous experience working on e-commerce fashion brands to be considered.

Responsibilities

Plan, build, and execute Meta advertising strategies tailored specifically to an emerging fashion brand’s goals, including customer acquisition, product launch promotion, and sales growth.

Develop campaign structures that support new collection drops, seasonal campaigns, and brand storytelling initiatives.

Create, manage, and optimise campaigns within Meta Ads Manager, prioritising ROAS, CPA, and profitable scaling.

Monitor campaigns daily, adjusting budgets, bids, and targeting based on performance indicators.

Provide clear weekly performance reports for the agency and client, including insights, trends, and recommendations for scaling.